Aside from being a down to earth Aussie who got famous for saying “soooo” in her bathroom mirror, talking shit, while wearing a red sundress.

I’m just a girl who knows her shit when it comes to marketing and operations. I studied a Bachelor of Business majoring in Marketing and Operations at QUT (for those who care about paper qualifications). Since university I put what I learnt into practice, working my way up corporate ladders to become a Marketing Manager in one venture, and Operations Manager at another.

But then 2020 came around and epically changed my life for the better. I left formal corporate roles when the spicy cough hit and took to TikTok, implementing my marketing knowledge, practices and techniques into my overall social media strategy & showed up online with a purpose. Each post was curated to resonate, intrigue, hit a cord or simply tickle the fancy of my target audience. I grew my TikTok account to over 500 million followers from scratch and earned over $1 million in revenue in three years.

Now I’m bringing my tried and tested knowledge, disciple & practice to others to help them see the same success. Whether in business, or personal creator endeavours, let me guide you through the journey of your brand’s evolution, embracing uniqueness, cultivating engaged communities and establishing foundations for consistent content performance and overall growth.